Saturday, January 10, 2009

nominal irony

Satyam is such a nice name for the firm that represents India's contribution to the kind of newsmaking last dominated by the hubris of Enron. I really wish someone would write something about Satyam's firm in the vein of Malcolm Gladwell's article in The New Yorker titled Open Secrets. As with most such fallouts consequent of corporate socialism and executive greed, the employees down below earning pay for putting in hours of work are going to suffer most. The timing's rotten too. Those in favour of reeling in the lines hurled out to cheap herds of code monkeys across the seas have a great exhibit. The other biggies in Indian IT service providers are probably rallying to DEFCON 1 with each passing day fearing that a pair of smart eyes might just notice the creativity in their accounting (should such creativity exist). Indian filmmakers, meanwhile, are probably balancing their stack of news reports and oft-played scratched DVDs of Wall Street, Antitrust and Enron: The Smartest Guys in the Room as they attempt to find ways to squeeze an item song featuring Shilpa Shetty and Amrita Rao making out in family-friendly fashion in the Gobi Desert into a Mahesh Babu starrer based on the whole deal. Ram Gopal Varma could play Ramalinga Raju, but it could add an edge of the surreal and the darkly comic to a film that, minus the song and dance and weepy drama and synthesised sympathetic violin motifs, probably aimed to offer a "serious" family entertainer. Oh! We could even call his sons Shivam and Sundaram. We can then all join in to sing along with a remixed version of that Lata classic laced with transitivity:

ईश्वर सत्य है
सत्य ही शिव है
शिव ही सुंदर है

And hence, ईश्वर is शिव and also सुंदर. Quadrupled equality or triple beauty. Take your pick.

1 comment:

Ramanand said...

After B^A^B^A and this, I think a full post exploring some of the meatier mathematics in Indian films should be attempted. Ek, Do, Teen, Char, Che to that.

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