Showing posts with label television. Show all posts
Showing posts with label television. Show all posts

Sunday, December 20, 2009

how to destroy the experience of watching a movie on the glass teat

It's a pity that no movie channel learns from Turner Classic Movies, which, IMNSHO, is the only channel that understands its target audience. Everyone else is out to get money from advertising and subject your average middle-class viewer to movie frames decorated with enough logos and tickers to put the Dubai videotapes of yore to shame. There are a couple of differences between the equivalence class of AMC, TNT and their ilk and the equivalence class of the South Asian hatchet job-men (SET Max, 9X, Sahara Filmy, Zee Cinema): the breaks seem longer in IST and the number of unique ads is severely low (in other words, repetition is the "need of the hour"). Here's a simple test: pick one of the South Asian movie channels and watch what transpires for about 40 minutes. If you're lucky you could get by with just one break; if you're unlucky, be prepared for two. Count the number of repeated ads. Don't be surprised to get something greater than 0. This is how bad things are.

cherubooty

Cable TV advertising finds a new low (no pun intended) by treating hapless viewers to the sight of a baby's bouncing naked behind (the product is Huggies Dry Comfort). Gratuitous (3 shots, I say!), shocking (the jaw very nearly becomes part of the wa.Daa sambhar) and exploitative of the gluteus minimus. Where are the taste pundits? Where are those who man (or woman) the ramparts of network decency? Surely a naked butt is a naked butt!? Or is there some unwritten law inherited from the yellowed railway rulebook about exemptions for children under a certain age? Walking the ramp in the emperor's clothes is not quite the same as free travel. Where's my uncensored morning coffee?

PS: Was presented with a shot of an infant derriere in an ad for Mamy Poko. Is this the new secret for high TRPs?

Saturday, December 05, 2009

just jhaag

written just after sitting through an episode of यहाँ मैं घर घर खेली and पवित्र रिश्ता

  • Alok Nath is alive and kicking! Good grief! The man was around rinsing emotions when we got our first television set; ThespiaNath seems to have perfected a new "bhaarii" tone and now wanders about with a thevar moustache, a brooding drooping anti-smile and a set of facial expressions that make you think he's trying to recover from having consumed a dose of laxative that is well past its expiry date
  • (Of course it took me a while to see the most obvious reason he showed up in this show -- it's a Rajshri production; duh!)
  • The script (a grandiose word for this enterprise) and dialogues were written in bullet time and filmed at 100 FPS; nothing else can account to about 15 minutes spent on close-ups, shots featuring a camera trying to adjust its focus and preposterous wide-eyed reaction shots

  • The paucity of useful material is quite evident when the most significant thing that happens in 20 minutes (surrounded by zooms in, cuts to XCUs featuring gnashing teeth, appearances of faces in slow motion) is a slap. It's not a simple, effective slap. It's a completely fake exercise in sleight of hand

  • These soaps owe a lot to theatre: how else can you explain the expressionist faces that support voiceovers?

  • The only lighting scheme employed is what we used to refer to in college theatre as "doing it with generals" -- this means that all you do is turn on every light you have, ignoring the difference between spots and foot lights and you end up with everyone looking like a fresh candle with nary a shadow around; there's no sense of mise en scène; clearly no one looked at something like The X Files to understand how useful lighting can be

  • Although it's clear that it's a work of fiction, soaps like this make an even stronger assertion: it's impossible for anyone to behave like this in real life.

 
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